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“In its bid to simplify ordering, payments and delivery of essentials during the lockdown, PayNearby, India’s fastest growing hyper local Fintech start-up has now expanded its hyper local discovery and purchase app ‘BuyNearby’ to Pan India operations. The app has helped more than 2 lakhs+ kirana shops across the country take their stores online. Besides the local kiranas, the platform hosts a wide range of retailers inclusive of groceries, pharmacies, sweet stores, supermarkets, milk & dairy products, branded specialty stores, gift shops, and meat shops, among others thus catering to a wide range of customer needs.”
“In the wake of the pandemic lockdown, with social distancing being the new norm, access to daily essentials has been a huge challenge across the country. With its latest offering – BuyNearby customers can now identify their nearest local kirana store and conveniently order anything while choosing from a wide range of products. Besides easy access to daily essentials, the interactive app allows customers to pre-order and pre-schedule deliveries, with the options to pay digitally, thus helping observe social distancing and minimal contact while also championing Hon. Prime Minister’s urge for going local.”
The offering which was introduced in the Mumbai and Chennai markets on a pilot basis has now been launched across 2 lakhs+ retail touch point’s pan-India. PayNearby aims to ramp up its presence significantly at a rapid scale in the near future.
“Besides easy product discovery, it also offers 24X7 ordering facility whereby one can place an order on the BuyNearby app anytime even if the shop is closed. The tech enabled platform will also help customers to track the order and discover substitutes if the required item is currently not available.”
“Additionally, the platform enables consumers to confirm specifications and modifications before placing an order whilst supporting both cash and digital payments. The features of pre-ordering and pre-scheduling of deliveries notifies in case of unavailability of items or wrong deliveries thus evading one’s unnecessary visits to a retail outlet in the wake of social distancing. With a wide range of retailers up on the platform, BuyNearby seeks to cater to the needs of all types of customer demands.”
“Retailers on the other hand can receive orders on their apps, and in turn, can place specific orders to their distributors, creating a seamless supply chain. This will increase efficiency and put them at par with e-commerce giants. The platform offers multiple payment options, allowing them to cater a wide range of customers and increase their consumer base. Customers coming to the store will also have an option to avail a wide range of financial services generating additional income for the retailers.”
